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New Receives National Business Education Association Award of Merit

Landon New

Eastern Kentucky University senior Landon New, of Franklinton, recently received the National Business Education Association (NBEA) Award of Merit for outstanding achievement in business education representing the Commonwealth.

The NBEA Professional Awards Program recognizes young business educators for their high academic standards. New, a business and marketing education major, was nominated for the award by his faculty adviser, Dr. Faridah Awang.

The 2014 Henry County High School graduate, a certified ASK National Business Institute of Advanced Learning in Finance, Business Concepts, and Marketing boasts a 3.82 GPA. He received the United States Marine Corps Distinguished Athlete Award and Ross Wallace Award, a Henry County High School Male Athlete of the Year in 2014. Earlier this semester, he was selected as an outstanding senior in Business and Marketing Education. In addition to his exemplary coursework, he is involved in the Parental and Community Involvement Committee and Curriculum Committee for Business and Marketing. He currently serves as an assistant assessment coordinator at KY Tech Center Madison County.

New is a hard-working, second generation student who was drawn to Eastern Kentucky University for its outstanding business and marketing education program. During his four-year college tenure, New has often worked two to three jobs while also being a full-time student, which he has credited for helping make him the person that he is today, along with his driven mindset.

Born in Clarksville, Tennessee, but raised in a very small, tight-knit community in Henry County, Kentucky, New has endured a lot of changes throughout his life. When asked how he has approached change throughout his life, New stated that he has learned that “being flexible and willing to change is one of the most important characteristics a person can have,” because “our environment is always evolving, so you have to be able to change with the times.”

New wants to be remembered as “someone who invested in people above anything else. I really enjoys working with young people, whether in sports or just in general, so I would like to make a mark with the youth in my community.” New advises other students to “make sure that you take advantage of the outside opportunities that EKU offers because it will really set you up for success when you’re ready to graduate. In general, just enjoy your time at EKU because it goes fast.”

New currently works as a marketing associate for Scott’s Miracle Grow and coaches the high school girls’ basketball team at Model Laboratory School. Outside of work, he enjoys fishing, watching Louisville sports, and anything else outdoors.

When asked if he has only one choice for a career option, he said, “I would probably apply to Tesla’s Energy Division. The things they are trying to do with the energy sector all over the world is a great initiative and is really interesting to me. I think it is something I could be passionate about.”

by Bryanna Black, Graduate Research Assistant, EKU MMIB

Published on April 30, 2018

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