Center for Professional Sales Poised for Growth
Early in the Fall 2017 semester, approximately 20 students were pursuing the recently created sales certificate. With more than 50 students now pursuing a sales certificate, the Center for Professional Sales is aiming even higher. In November, four students and two professors represented EKU in its first-ever national sales competition. Competing in a case competition and role-play scenario, EKU was one of five schools named as Rising Star Rookies. This experience provided great momentum for the program as did the opening of the Sales Lab.
The lab now allows various classes to record, review, and critique individual sales performances and will help the EKU Sales team to prepare for upcoming competitions. It will also be utilized to bring students and prospective employers together in a unique fashion.
New fundraising efforts have begun in an effort to secure corporate partners for the Center and to enhance EKU’s relationship with industry professionals. Tiered partnership levels will provide varying levels of access to student presentations, role-plays, and video interviews, and students will benefit from increased exposure to potential employers and interaction with mentors. Earlier interaction with employers will serve to enhance a student’s career positioning and job prospects upon graduation.
Published on February 14, 2018