Business Faculty Represent EKU at 2019 ARBS
The purpose of the Appalachian Research in Business Symposium (ARBS) is to provide an opportunity for the business faculty of universities in the Appalachian region to share research interests, discover contemporary ideas, and build connections. This year, the ARBS Conference was held on the campus of Western Carolina University in Cullowhee, NC on March 28-29, 2019. More than 70 business faculty members from Appalachian State University, Eastern Kentucky University, Eastern Tennessee State University and Western Carolina University submitted work and came together to share current research interests and outcomes.
Of the accepted research proposals and papers (which were peer-reviewed), EKU Business faculty made seven presentations, including collaboration of eight faculty members/authors and one MBA student from the Department of Management, Marketing, & International Business. Research was presented from a variety of business topics including global marketing (Dr. Philip Boutin & Dr. James Blair), communication and leadership (Dr. Marcel Robles), outcomes-based learning (Dr. Jim Fatzinger), peer assessment utility (Dr. Mike Roberson), pricing autonomy (Dr. James Blair & Dr. Philip Boutin), volunteerism and ethical responsibility (Dr. Kristen Brewer & Dr. Judith Spain), and motivational factors of affinity giving (Dr. Weiling Zhuang, Caroline Arthur, & Dr. Kristen Brewer).
A big thanks to all EKU Business faculty and the support of Dean Erekson’s office for making this year’s symposium such a success! Next year, ARBS will return to Eastern Kentucky University, tentatively set for March 26-27, 2020. We are excited to host this event and look to make it a great success, highlighting our beautiful campus.
Pictured is the ARBS Planning Committee (L to R): Prashun Bhattacharjee (ETSU), Drew Carnes (WCU), Kristen Brewer (EKU), Steve Ha (WCU), Mike Roberson (EKU), and Dawn Medlin (ASU)
Published on April 04, 2019